Harry the Hatchet said
Any idea on ingredients?
The Splyce product? Amino acids? Beyond that, no idea. If you look at the picture the label reads 388g, which at the usual 30 servings is a little low to do the usual high-dose BCAA and a few ergogenics (cit mal, BA, etc). Modest dose BCAA and ergogenics - pointless (unless the ergogenics are novel. Could be full spec EAA and a couple of ergogenics, that would work with the amount of product but again be questionable unless there are novel ingredients to elevate it above established products with much higher serving counts.
I've checked back with the bb.com thread, which despite being three pages long has only one tiny piece of interesting information - that magazine ads are usually submitted 3 or 4 months out. Read into that what you will.